RevOps, GTM & AI for
Private Equity SaaS Portfolios
We accelerate value creation and revenue growth by deploying industry leading expertise, driving operating efficiencies and GTM impact for B2B SaaS portfolio companies.
What We Solve
Stalled ARR Growth
Growth plateaus after the investment; and you don't know if the constraint is people, process, pipeline, or systems.
No Forecasting Confidence
Leadership teams can’t see what’s real in the pipeline, when it will be realized, or why we win and lose - blocking data-backed decision making.
Disconnected GTM Functions
Sales, marketing, IT, product, finance and CS operate in silos; scalability suffers.
Expensive, Inefficient Growth
Stale strategy and inefficiency process causing CAC to rise, long sales cycles, and flat win rates.
Fragmented Tech Stacks
Poorly integrated and architected systems create technology and data debt, resulting in low visibility and GTM agility.
Vertical SaaS Roll Up Complexity
Multiple systems of record results in no source of truth and disparate data.
Exit Readiness Delays
Low visibility, weak reporting and inconsistent execution stall exit timelines.
Services
RevOps as a Service
We deploy a team of seasoned operators, strategists, architects, and specialists to build scalable infrastructure - resulting in accelerated time to value and profitable scale. Guided by our SPORT methodology: Strategy, Process, Organization, Reporting & Analytics, and Technology, we are able to programmatically identify and drive impact.
GTM as a Service
We deploy a specialized GTM team focused on full-funnel GTM Engineering to increase demand, sales, retention, and expansion velocity. We help you unlock your Go-to-Market Alpha and install unique but proven plays to modernize your revenue motions.
Technical Services & Systems Enablement
We implement, integrate, migrate, develop, and operationalize HubSpot, Salesforce, Gong, Clay, DealHub, Demandbase, Consensus, Crossbeam and the rest of your revenue technology stack.
AI as a Service
Real, actionable, scalable AI-powered GTM and RevOps solutions, playbooks that prove ROI on a repeatable basis across the full funnel and from portfolio company to portfolio company.
Why Private Equity Deploys Us
Operators, Not Advisors
Built for Value Creation Timelines
Strategy and Execution Under One Roof
Scalable Across Portfolios
Fund-Level Visibility and Reporting
Operators, Not Advisors
Private Equity firms deploy NewEdge because we strategically execute, not just advise. We embed proven RevOps and GTM operators directly into portfolio companies - not consultants handing over strategy decks. This means your 100-day plans, pipeline rebuilds, and CRM standardization projects actually get implemented, not just scoped.
Outcome
Faster activation post-close, reduced execution risk, and measurable commercial impact within the first 90 days of deployment.
Built for Value Creation Timelines
We align to your investment horizon and value creation roadmap - not quarterly agency cycles. Our teams build and operationalize systems that drive pipeline visibility, forecasting accuracy, and EBITDA growth within the hold period.
Outcome
Predictable revenue performance, faster payback, and improved exit readiness that aligns with your firm’s value creation targets.
Strategy and Execution Under One Roof
NewEdge integrates the strategic rigor of a consulting firm with the technical precision of a RevOps engineering team. Our Revenue Architects design the GTM and data model, while our GTM Engineers and RevOps Operators implement and optimize it.
Outcome
Strategy translates directly into execution - faster GTM activation, cleaner data, and full visibility for leadership and investors.
Scalable Across Portfolios
We build operating systems that scale across multiple portfolio companies - with standardized dashboards, RevTech frameworks, and playbooks that compound value over time. Whether you’re managing five assets or fifteen, our model makes deployment repeatable.
Outcome
Fund-level consistency, faster integration during roll-ups, and measurable efficiency across assets.
Fund-Level Visibility and Reporting
NewEdge delivers the clarity that investment teams demand - live forecasting dashboards, standardized KPIs, and CRM data built for board reporting and exit diligence. We connect HubSpot, Salesforce, Gong, and Clay across assets for unified visibility.
Outcome
Data-backed decision-making, confident forecasting, and portfolio-wide insights that reduce surprises and strengthen valuations.
Impact Snapshot
30-50%
Increase in pipeline visibility
12-28%
Lift in win rates
CAC
And payback efficiency
<60 Days
CRM consolidation in
90 Days
Forecasting maturity in
RevTech activation across
Engagement Pathways
For PE Firms & Value Creation Teams
Deploy across the portfolio.
For Portfolio Company Leadership
Fix infrastructure, activate GTM, modernize the stack.
Not Sure Where to Start?
We assess, prioritize, and deploy where impact is highest.